Concept development

Concept development based on gamification principles is what we provide. Through the Plus 4 method, the entity (website, organization, school, etc) will be gamified in 4 steps:


+1 Involve to create

+2 Prototype to build

+3 Share to shine

+4 Refresh to endure


These steps roughly contain a special research phase which ends with a concept, that will be build using prototyping in a very early stage. After the product is build, it will be released and frequently updated so people won’t lose interest.


A gamifier is the driving spirit behind the gamification process and therefore plays a leading role. To accomplish this task, one would need the skills of a film director and an architect put together. A gamifier should be able to oversee what appeals to the target audience and make sure that everything involved meets up to his creative vision, with the passion of film director. On the other hand, the product has to be developed according to formal requirements the architect part takes care of that. A gamifier needs to oversee the complete picture to create a successful product.


Gamification can be applied to almost anything, from marketing, education, working environments, project management, websites, internal processes to real life products.


The most popular use of gamification is a translation of the reward system used in games, to a real (non-game) environment. We need to realize that the potential of gamification is more than the reward system alone; it’s huge. is part of a group that includes high-end gaming and ICT companies, to develop the solution you need. Let’s make the world more fun, one step at a time.


Interested? Feel free to contact us.